Blog EN • FARBE BLAU Creative Communication

15 Oct

Rebranding: When Is It Really Necessary?

General

Just as often, however, it turns out that a complete rebranding isn’t necessary.

8 Oct

A goldfish’s attention span?

General

The comparison comes from a widely cited Microsoft study from 2015 and has held true to this

16 Sep

Growth needs direction: How FARBE BLAU developed the RD UNIQUE PLACES umbrella brand

General

As businesses grow, new opportunities arise.

27 Aug

We prioritise authenticity over artificial perfection

General

A recent study shows that 32 per cent of people trust brands less when they use AI-generated

17 Aug

What really makes an employer attractive these days?

General

It makes it clear that attractive employers do not win people over solely through benefits or modern

23 Jul

I’m not against AI, but…

General

The future belongs to strong brands with a clear stance.

10 Jun

Onboarding AI into the team: Why context makes all the difference

General

Keynote presentation on the current state of AI.

6 May

UNFOLDED FESTIVAL 2026 | GMUND

General

A day full of inspiration, combining an exhibition and a conference.

30 Apr

Accenture & SAP AI Summit

General

A project that really excited us.

28 Apr

Team Workshop: Growing Together – A Look Back and a Look Ahead

General

Our goal: To further clarify our understanding of our respective roles and make our collaboration even more

26 Jan

Our 2025 Year in Review: A year full of inspiration

General

Growth, inspiration, and shared success within the team and network

19 Jan

More than just a workplace: How we practice employee retention at FARBE BLAU

General, Nicht kategorisiert

What makes a workplace a place where you really feel at home?

6 Nov

Team workshop – with or without a coach?

General

When planning our team workshop in Garmisch, we did not consider hiring a coach.

16 Sep

Why holidays are essential in working life✨

General

As CEO & Founder, I know the constant balancing act between growth, responsibility, and creativity. Especially in

16 Sep

Vision Circle #1: Authenticity and branding in the spirit of the times

General

5 years of FARBE BLAU – our anniversary with a view to the future

7 Apr

From Hawaii to Ammersee – so far and yet so close

General

Despite the distance, you have found your way to us, dear Clarissa. Welcome to the team.

18 Feb

An unforgettable evening at the Berlinale

General

The Berlinale, a place full of inspiration, creativity and unique encounters.

11 Feb

We give a platform to “Fünfseenland”

General

Every region has its stories – but who tells them? That’s exactly what we do at FARBE

9 Jan

Four years FARBE BLAU

General

I look back with gratitude on the past four years of the company's development.

28 Nov

Successful pharmaceutical marketing: strategies for a challenging industry

General

We are delighted to be involved in this exciting and challenging area.

BLOG