Client: Magirus GmbH
Project: Further development and strengthening of the brand
Agency services: Communications strategy and marketing planning, magazine development and implementation, press copy writing.

Magirus is a leading manufacturer of fire fighting vehicles for fire protection and disaster control. The product range of the traditional Swabian company Magirus includes state-of-the-art and reliable turntable ladders, rescue and equipment vehicles, special solutions, pumps, portable fire engines, equipment and accessories.

Agency services in detail:
  • Development and implementation of a high-quality customer and employee magazine
    – concept
    – Magazine layout
    – project management
    – editorial work
    – Topic selection
    – interview management
    – Page planning
    – Texts and translation
    – Art direction and graphic realization
    – Editing
  • Design and implementation of an interactive landing page for the magazine to generate leads
  • Writing of press releases

Magazine Magirus MAG

Magirus MAG Landingpage

Fotocredits: Magirus GmbH