Accenture is a leading global services company that supports clients in the areas of strategy, management consulting, digital transformation, technology, and outsourcing. The company combines technological expertise—particularly in cloud, data, and AI—with deep industry knowledge to help businesses navigate the digital transformation.

Agency services in detail:

• Strategic consulting on the positioning and impact of the summit’s brand identity
• Development of the conceptual framework for communication and design
• Development of a strong, visually recognizable brand
• Conceptualization and development of a summit logo/signet
• Development of a guiding theme: “Creating the new”
• Definition of design guidelines (tonality, visual impact, use in space and in communication)
• Layout system for communication materials
• Creation of a consistent experience across all touchpoints
• Concept & production for the event opener and concept for the event film
• Development of mood boards & visual styles
• Concept & design of summit giveaways
• Design & scaling of the event CI across print & digital
  (screen displays, stage backdrop, signage, booth lettering, mailings, landing page design, master booklet, program booklet, title visuals, chapter graphics, etc.)
• Organization of the international summit with 450 participants from SAP and Accenture, including panel discussions and breakout sessions